TikTok is more than just a platform for entertainment—it’s also a powerful money-making opportunity. Whether through brand deals, the Creator Fund, affiliate marketing, or selling products, TikTok offers multiple ways to monetize content. This guide explains real strategies to earn money on TikTok, including actionable steps to start building income today.
How to Make Money on TikTok: A Step-by-Step Guide
TikTok is more than just a platform for entertainment—it’s also a powerful money-making opportunity. With over 1 billion active users, content creators are turning TikTok into a profitable income stream. Whether through brand deals, the Creator Fund, affiliate marketing, or selling products, TikTok offers multiple ways to monetize content.
1. Becoming a TikTok Influencer
One of the most profitable ways to make money on TikTok is by becoming an influencer. Brands partner with influencers to promote products and services, offering sponsorships and paid deals.
Steps to Become a TikTok Influencer:
- Create engaging and high-quality content in a specific niche.
- Post consistently to build an audience.
- Engage with followers through comments and live streams.
- Use trending hashtags to increase video visibility.
- Collaborate with other TikTok influencers to expand reach.
How Influencers Make Money:
- Brand Sponsorships – Companies pay for product promotion.
- Sponsored Content – Paid content featuring products/services.
- Affiliate Marketing – Earn commission on product sales.
2. TikTok Creator Fund – Get Paid for Views
TikTok’s Creator Fund allows eligible creators to earn money based on video performance. Payments depend on views, engagement, and audience location.
Eligibility for the Creator Fund:
- Minimum 10,000 followers.
- At least 10,000 video views in the past 30 days.
- 18 years or older.
- Must be in an eligible country.
How Much Can You Earn?
On average, TikTok pays $0.02 to $0.04 per 1,000 views. Viral videos can generate significant earnings over time.
3. Affiliate Marketing – Earn Commission on Sales
Affiliate marketing allows TikTok users to earn money by promoting products and receiving a commission for every sale.
Steps to Start Affiliate Marketing:
- Join affiliate programs (e.g., Amazon Associates, ClickBank).
- Promote products in videos and provide purchase links.
- Use a bio link tool like Linktree to share affiliate links.
4. TikTok Live Streaming – Earn Virtual Gifts
TikTok allows creators to go live and receive virtual gifts from followers. These gifts can be converted into real money.
How to Earn from Live Streaming:
- Have at least 1,000 followers to unlock TikTok Live.
- Engage with your audience to encourage gift donations.
- Convert TikTok gifts into real cash through the Diamond Rewards System.
5. Selling Merchandise – Monetize Your Brand
Creators with a dedicated fanbase can sell custom merchandise, such as:
- T-shirts and Hoodies
- Phone Cases and Accessories
- Mugs and Stickers
Use platforms like Teespring or Printful to design and sell products directly on TikTok.
Final Thoughts – How to Start Making Money on TikTok
With TikTok’s rapid growth, there are multiple ways to make money on the platform:
- Become an Influencer – Grow your audience and secure brand deals.
- Join the Creator Fund – Get paid for views and engagement.
- Use Affiliate Marketing – Promote products and earn commissions.
- Go Live & Receive Gifts – Engage with followers for direct income.
- Sell Merchandise – Monetize your personal brand.
Whether you’re a content creator or entrepreneur, TikTok offers real opportunities to generate income. Stay consistent, engage your audience, and explore new monetization strategies.
Want to learn step-by-step how to make money on TikTok? Find more information on TikTok monetization on YouTube.